Air Arabia a new Low Cost Airlines has been launched

During tough times in the travel and tourism business a new low-cost airline is launching in Cairo.

The Sharjah-based Air Arabia and the Egyptian hospitality company Travco Group International recently announced a partnership to form Air Arabia Egypt for budget flights in Europe, the Middle East and Africa (EMEA).

"The low-cost model, which will be used in operating Air Arabia Egypt, is uniquely attractive in these challenging economic times. When travel budgets are low and travel is a must, travelers prefer value-for-money options," said Sara Salib, the director of marketing and public relations for Travco.