Airlines need fees to stay profitable
For Airlines fees and extra offers is essential
From baggage to blankets, à la carte charges are becoming significant revenue sources for airlines
Just a few years ago air travel was simple: Buy a ticket, fly. But as airlines now need other income to help them master the recession, ares are just one piece of the travel experience. Whether it's a blanket and travel pillow, extra frequent flier miles or toys, the airline abin has changed to a in-air shop.
Extra money for products and services airlines the airlines can make is nowadays vital for them to maintain black figures.
JetBlue sells a $15 "doggie hoodie" or an expensive model of an Airbus A320. Allegiant Air knows that most of its customers are on leisure trips to Las Vegas, Florida, or Arizona. So midway through their booking process llegiant offers on their web site to create a book of your trip photos for an extra $60.
Allegiant, maybe because of this, is one of the few profitable U.S. airlines, where nearly 23% of their $504 million in 2008 revenue was coming.

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